Research Archive
Sofia University "St. Kliment Ohridski"

Browsing by Subject "Tourist behavior, intangible and tangible contours, marketing perspective"

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Browsing by Subject "Tourist behavior, intangible and tangible contours, marketing perspective"

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  • Beyond the tangible contours of tourist behavior 
    Mileva, Sonia (2013-04-21)
    New information technologies radically change the model of tourist behavior primarily in terms of information search, purchase of travel products, consumption and saving experience. Although it is impossible to fully ...